With apologies to Douglas Adams....
Ah ... ! What's happening?
Er, excuse me, who am I?
Hello?
Why am I here? What's my purpose in life?
What do I mean by who am I?
Calm down, get a grip now ... oh! this is an interesting sensation, what is it? It's a sort of ... yawning, tingling sensation in my ... my ... well I suppose I'd better start finding names for things if I want to make any headway in what for the sake of what I shall call a
pitch I shall call
broadcasting, so let's call it my
ratings.
Good. Ooooh, it's getting quite strong.
And hey, what's about this whistling roaring sound going past what I'm suddenly going to call my
trust?
Perhaps I can call that ...
public opinion! Is that a good name? It'll do ... perhaps I can find a better name for it later when I've found out what it's for. It must be something very important because there certainly seems to be a hell of a lot of it.
Hey! What's this thing? This ... let's call it
public services broadcasting remit - yeah,
public services broadcasting remit. Hey! I can can really thrash it about pretty good can't I? Wow! Wow! That feels great! Doesn't seem to achieve very much but I'll probably find out what it's for later on. Now - have I built up any coherent picture of things yet?
No.
Never mind, hey, this is really exciting, so much to find out about, so much to look forward to, I'm quite dizzy with anticipation ...
Or is it
public opinion?
There really is a lot of that now isn't it?
And wow! Hey! What's this thing suddenly coming towards me very fast? Very very fast. So big and flat and round, it needs a big wide sounding name like ... ow ... ound ... round ...
commercial reality! That's it! That's a good name -
commercial reality!
I wonder if it will be friends with me?